Biotech Bros: The Importance of Value Perception in Biotech with Samina Bari
It was my pleasure to join Agustin Zavala on the Biotech Bros podcast to discuss a variety of topics in the hashtag#biotech industry — particularly as the JPMorganChase Healthcare Conference is taking place this week!
We focused on what companies can do to ensure they show up with a compelling narrative that reflects their value and presentations that captivate investor attention, as well as how biotech companies need to embrace change to keep up with the evolving external environment.
Some highlights from our conversation:
-Perception = Reality, so it’s important for companies to own their own corporate narrative
-Build an investor strategy before focusing on transactional IR
-Deliver corporate positioning across channels, including through “disruptive" technology from which many companies shy away or don’t fully understand
https://lnkd.in/gDXBvSNa
I hope you enjoy listening to our thoughtful discussion. Thank you for having me on your show, Agustin! hashtag#biotech hashtag#investorstrategy hashtag#JPM23 hashtag#JPMorganHC